5 Steps to Overcoming Information Overload
Have you been trying to get started in Internet Marketing but have been overwhelmed by all the confusing terms, seemingly conflicting advice, and endless offers claiming to have the “big secret”?
You are not alone.
Many of them, I would dare say most of them, never make it past that barrier and give up on their dreams of owning their own business.
Yes, getting started in IM can be a daunting task, but it’s not nearly as hard as you may think it is.
Today I am going to talk about how you can get past the Information Overload barrier and start on your path to making money and fulfilling your dreams.
1. Focus on Doing What You Love
You may not realize this, but “Internet Marketing” doesn’t refer to just one thing.
People selling products, creating products, reviewing products, writing articles, promoting CPA offers, building backlinks and many other jobs are all taking part in the big dance known as “Internet Marketing”.
No one person can do it all.
All of those “gurus” have found a few things that they do well and that’s all they do. Everything else they outsource.
This is what you need to do too. Otherwise, you’ll be “a jack of all trades and master of none”, as my friend likes to say.
Figure out what you enjoy doing and what you maybe considered an expert at.
Maybe it’s writing or maybe it’s designing websites, or product creation.
No matter what it is, that’s all you need to worry about for now. Direct all your focus on that one thing.
Forget about everything else like promoting CPA offers, creating Facebook fan pages, and trying to create and market Mobile Apps.
I’m not saying that those are a waste of time. They are great business and marketing models, but if you try too much at once, you can really spread your self thin and it will be hard to get any solid results.
2. Set Realistic Goals
If you’ve been online for more than a minute you’ve seen the ads promising to show you how to make $20,000 a week with no knowledge and no effort. Your common sense alarms were hopefully screaming at you when you read those claims. Listen to those alarms.
Set a realistic goal. Maybe it’s earning your first $100 or making your first sale or landing your first client.
Set a small, realistic goal that you can hit and work toward that at first.
Put aside the dreams of a Malibu beach home and a fancy car for now, there will be plenty of time to work on those goals once you have your feet wet.
A big goal is really just a lot of accomplished smaller goals.
3. Put Out More Than You Take In
It’s a simple fact that if you spend more time reading how to do something than actually doing it you will never get anywhere.
It’s time to stop browsing the forums and blogs for hours on end and sit down and start working on your business and so you can achieve your dreams.
Every success will motivate you far more than any forum posting and every failure will teach you much more than any other lesson.
Every hour you spend reading is an hour you could have been involved in profit producing activities instead.
But that’s not to say you must stop learning. Learning is vital because as you know, the internet and marketing methods are changing. You still need to keep up with trends, but don’t spend all your time on them.
What it really comes down to is you need a balance between input and output.
A good rule to go by is 10-90. That is 10% of your time is spent on learning, and 90% is on doing real work.
4. When It’s Time to Work: WORK!
You need to setup a place where you can go and work without distraction.
It might be your office, a corner of the bedroom, or your back deck but you need to find a place where you can go and focus and put in some solid hours of work.
You need to eliminate ALL distractions and this includes the Internet! Forget about the Warrior Forum or other social places, the videos of funny cats etc for a few hours and WORK.
After you’ve worked, you can reward yourself with a break of relax time to do anything you want.
Again, set up a rule to split up your work time and your goof off time. I like to work 50 minutes in an hour and take 10 minutes break. Find out a good pattern for you and stick to it. You’ll be surprised how much you can get done.
5. Do One Thing at a Time and Do it Well
Many IM newbies are like crickets. They are always hopping from one thing to another.
One day they are trying to design websites and the next day they are trying to get into a CPA network. They see a post talking about how some guy made $800 in a day and so they want to go and try to mimic that success.
They don’t realize that the guy who made that money was either already an expert at what he was doing or got darn lucky. So they jump from one project to the next hoping to find a shortcut to success.
Believe it or not, making money on the Internet is not complicated.. any very rarely are there any shortcuts to success.
If you find something that you enjoy, do it often and do it well you WILL make money.
You might not make “$20,000 a week on autopilot” but you will be making a lot more than you would by browsing forums and jumping from the one to the other ‘next best way to make money’ if you simply stick with one thing!
Consistency and being in a mindset to continually want to improve in that one field is the key.
Stu Sensei Stirling
p.s. Please take a minute to tell me about how you overcame (or are working on overcoming) your information overload.
Tell me what problem you overcame or need to overcome in the comments section and let’s see if we can get past them together.