3 Social Marketing Tips for Internet Marketers

i love to shareAs internet marketers, we are constantly looking for ways to increase our website traffic but we should also be striving to increase our following….which will increase our traffic in the long run anyway 🙂

The most successful marketers have a following, a crowd of raving fans who drop everything to hear what they have to say and buy anything they recommend.

Social marketing comes plays a massive role in building a loyal following and a reputation. The ability to make friends and share content with ease in real time lets people see what kind of people we really are.

My favorites are Facebook and Twitter – feel free to add me as your friend and follow me. Youtube is great too but I don’t have too many videos to share at the moment. That’s something I want to work on in the near future.

Using social media like Facebook is a great tool to build a good reputation if you do it right, but you can damage your reputation if you aren’t careful and abuse the power of being able to “share” content and links at any time to a crowd of potential customers.

Here are a few basic rules to follow when using social marketing to build your following and NOT piss people off.

1. Be human….not a spammy robot. You probably want to make money fast and posting heartless ad after ad seems like the logical way, but it is not the way to reach people. People can see straight through ads and will shun you instantly. Instead, show people that you are real.

2. Use it to build your brand.
Like my previous post where I talked about using a personal blog to brand you or your company, your social profiles are branding tools too. If you’re always posting junk you will quickly become known as someone who posts junk…and soon no one will bother to look at your stuff. How you act and what you post reflects you and your brand, so use social media to strengthen it.

3. 90% fun, 10% business. The whole idea with social media IMO is to have fun….even if we are using it for our business. It’s there so we can share what we are doing and see what others are doing in real life. The reality is that no one wants to see ALL ads..they want to see what we are doing with our life. You’ll attract many more eyeballs to a picture of your microwave dinner than to a spammy link.

I think a good ratio is 90/10. So for 9 times out of 10, upload photos, post related quotes, (clean…unless you can afford to post dirty) jokes, popular news trends, helpful selfless info and the BIGGEST one, make conversation with others. Sure throw in a link to a product or your website here and there, but keep them moderate.

Like this post? Leave a comment below! Or share any more tips you have about how to use social marketing for internet business.

Cheers,
Stuart Stirling

3 Reasons Why Every Marketer Needs A Blog

working on my new blog

If you’re trying to make money online, do you have a blog? If not, I recommend you pull your finger out and get one.

There are so many benefits and ways to make money with blogs that I could create a whole course about it (many already have).

Whether you’re promoting yourself and your own products or promoting other people’s products, you can’t go past a blog as a promotion tool.

Here are a few big benefits of having a blog and how you should use a blog to become more successful online.

1. A Blog Brands YOU. One of the biggest mistakes I see many marketers make is that they don’t brand themselves. People don’t trust a faceless website. People want to buy from a real person…someone they trust.

Blogs can be used for branding of a product too but they are great for branding YOU, a real person, because of the way blogs can be updated with articles, photos….and the way other people can interact on blogs gives them a more personal touch than a static HTML website.

2. Blogs are Quick & Easy to use. You don’t want to be making files and uploading them to your website every time you want to add some info..that takes too long! Blogs make it quick and easy to publish new content to the web. You just type and hit the publish button.

I love WordPress blogs and they are have become so advanced with all the plugins etc. but I’m amazed at how they are still so user friendly! You don’t need to be a computer geek to use a blog.

3. Blogs get Traffic! We all know that website traffic is the fuel that keeps our businesses running, and blogs are great traffic magnets! Google loves blogs and so do real people.

Blogs can be optimized for both the search engines to get free search engine traffic and for real people so they can keep coming back (and also to get them to click to other sites hint: affiliate links).]

Ok, I could go on and on but I’ll cut it there as I think these are the top 3 reasons why marketers need a blog.

If you can think of any more reasons that should be on this list, please leave them below in your comment. I’d love to hear your input.

Cheers,
Stuart “blogger” Stirling

My Brand New WordPress Blog

After blogging about my personal internet marketing career on my Blogger blog for over 3 years, I have finally pulled my finger out and built this WordPress blog.

And it’s on a much better domain name too – www.StuartStirling.com

My blogger blog is on the domain www.StuartAStirling.com (A is for my middle name “Alexander”)

Anyway, I’m glad I finally have this new WordPress blog set up because Blogger just wasn’t cutting it for me anymore…it never really did.

WordPress kicks butt and I’m looking forward to what I can turn this site into.

It’s nearly 2010 so with the new year, comes a new blog and lots of new info about making money online to share with you!

Lots more improvements to come soon so check back at any time!

Best wishes,

Stuart Stirling