Secrets of a 56.2% Conversion Squeeze Page
It’s not a typo – the secrets of a 56.2% conversion rate squeeze page. It might sound like I’m pulling your leg, but in all honesty, this is what one of my recent squeeze pages is converting at as I type this post.
This kind of conversion rate is not unheard of in the IM circles, but many aspiring internet marketers would give their right leg to achieve this level of conversions from their squeeze page.
So how did I do it?
I’ve been creating squeeze pages for several years, so I have a good feeling for what works and what doesn’t. Here are a couple of secrets that I’ll let you in on.
1. An Offer They Can’t Refuse
2. The Right Traffic
No, there are no secrets about a magical headline or a super cool video that I used. In fact, there was no video and I hardly spent time writing the headline.
The main things I made sure of was to get the offer right – something of high perceived value, and then send the right traffic to it.
And by ‘right traffic’ I mean visitors that are going to know exactly what is expected of them at the website. In other words, pre-sold visitors.
These are the two ingredients of every successful internet marketing offer.
But it’s surprising how some marketers don’t pay much attention to them.
They throw up any old offer and then send rough traffic from ad blasters and wonder why they get 1% or less conversions.
In a later post, I’ll shed more light on “how to create an irresistible offer” and where to find the right “pre-sold traffic” to send to your squeeze page.
For now, I’ll leave you to think about your own squeeze page and if the way your sending traffic is getting you the conversions you want.
To your success,
Stuart “Sensei” Stirling