How To Get Article Title Ideas Quickly And Easily

Ever get stuck when it comes to thinking up fresh new article titles? If you write a lot of articles, it can happen because you may often feel you’ve written on just about every topic under the sun on that topic and you just don’t know what to write about next.

If this is the case, here’s a cool little tip you can use to get article ideas fast and easily. This short little video explains it…

Play Me!
Click Here To Watch (video opens in a big lightbox)

Basically, I tell you about Yahoo! answers and how to use it to see what people are looking for information on in a  certain topic.

Some marketers will use keyword research tools to find word phrases to base articles around, but often they can be very limiting and sometimes miss what people are really searching for.

I like to use a mixture of both keyword research tools like Google Adwords suggestion tool AND techniques like this one to find what people really want to know.

I hope you can use this tip to help your online business and article marketing campaigns. I know it saves me a lot of time and brain power 😉

If you think others will find it helpful, please pass it along to your friends and colleagues. They will love you for it!

To your success,

Stu Sensei

Less Traffic, More Sales – Getting Traffic That Converts

You may look at the title of this blog post and be a little confused. Is it really possible to make more sales from less traffic?

The answer strangely enough is “yes” in certain circumstances. (I’ll explain in a second).

This may come to you as a surprise because everyone is talking about internet marketing being a “numbers game”.

You’ve probably heard a handful of marketers say that everything is proportional and you just have to ramp it up! i.e. the more traffic you get, the more sales, subscribers, clicks etc you’ll get.

That is somewhat true, but they often forget to leave out one important part of the formula.

And that is that “the quality of the traffic” is important factor in the traffic/conversions equation.

Don’t Dismiss Quality

I decided to write this post after I was asked this question recently by a customer.. “how long will it take to start seeing sales…?”

I answered by telling him that it all depends on how long it takes you to start getting quality traffic.

I continued to explain that “if you could get 100 targeted unique visitors that come fresh from the Google search results, that will be much better than 1000 or even 10,000 hits from a traffic exchange, safelist or ad blaster”.

If numbers where the only thing that mattered when it comes to making sales, then all the spammers with email list of 1 million emails would be the richest people online.

You and I know that is far from the truth. (warning: whatever you do, do NOT send spam! that example is for demonstration purposes only!)

Google traffic is quality trafficThe point is, that you DON’T need a lot of traffic to get sales.

You just need quality traffic. And when you find a way to tap into that quality traffic, THEN you can start ramping it up and multiply your results.

With my niche blog that I’m working on, I only get about 30 uniques a day but I make 2 to 3 sales of a $300 or $400 product a week.

All that traffic is generated through the search engines (Google).

So if you’ve read this far, you might be wondering..

“Where do you get QUALITY traffic?”

I recently listened to an audio course by Sean Mize in which he told the story about his beginnings in internet marketing and his “quest” for traffic. He tried over 25 different types of traffic… everything from PPC to solo ads, to banner ads and ezine ads.

At the end of his experiment, he had tracked all his sales and when he looked at his results, it was clear that most of the sales had come from two sources – JV traffic and article traffic.

JV traffic is when you swap traffic with another marketer via ad swaps, for example, or they promote your product (usually with an affiliate link) and it’s pretty easy to see why this traffic would convert so well. It’s people coming from a recommendation. It’s warm traffic. It’s not cold traffic like you get with advertising with banners or in ezines.

But aren’t you surprised that his other best performing traffic source was article traffic?

Sean explained a little why he thought article traffic converted so well.

Some of the reasons were because when people find your article and read it, they instantly are able to bond and feel a gratitude towards you, because you simply helped them to overcome their problem or shed light on a subject they were trying to learn more about through your article.

But the interesting thing is that 99% of article traffic comes from the search engines. So in fact, article traffic is really search engine traffic.

In fact, article traffic might just be even a notch better quality than organic search engine traffic because for the visitor to actually get to your site, they have to wade through all the other links on the article page and click on your link in your resource box. Definitely a qualified visitor there!

I completely agree with Sean’s findings. He and I both have the theory and the proof to back this up.

If you want to get traffic that converts, these are the three traffic strategies you should pursue:

1. Article Traffic (article marketing)

2. Search engine traffic (Google, SEO)

3. JV traffic (ad swaps, guest blog posts)

Each strategy is equally good in terms of quality in my opinion.

The easiest ones and most reliable methods to go for are the first two (article marketing and SEO) because you can sometimes get a bad batch of traffic from some JV partners. The other two are surefire.

So if you’re wondering how much traffic you need to start making sales, then it isn’t as much as you think IF you drive quality traffic.

The awesome thing is with the IM game is that you can break things down with simple maths and actually predict your income!

Let’s say you make 1 sale from your first 100 uniques you generate from Google. You can then safely assume that for every 100 visitors you get from that time going forward you’ll make another sale.

And I have noticed that with my own niche blog. I get sales like clockwork. Every 4 to 5 days I get a sale. I was lucky last week and I got 2 sales in 2 days.

How cool is that? See this IM stuff isn’t as hard as you think 😉

Stuart StirlingTo your success,

Stu Sensei

p.s. Got any questions regarding how to get quality traffic that converts? Pop them down below.

Does Article Marketing Still Work?

Does article marketing still work or is it dead? Or maybe just in a coma? Or are people just “crying wolf”?

This is a question I’ve been trying to find the answer to lately since I made the decision to focus more on niche affiliate marketing and getting search engine traffic.

When I first got started online, article marketing was all the rage with “bum marketing” being the term on everyone’s lips.

Does Article marketing  still work?But early in 2011, Google decided to do another update to their search engine algorithms which had many article marketers in a panic because their articles (and websites) suddenly lost rankings and traffic.

You may know about http://ezinearticles.com which is (or was) the preimier article directory to submit articles to.

There was a time when Google absolutely loved EA and all you would have to do was submit your article to them and it would pretty much rank on the front page of G without much effort on.

Since the last “Google Panda/Farmer” update, EA has reported a 35% drop in traffic and other article directories too reported similar drops in traffic.

Ok, so we know there has been some severe changes which have made articles lose their standing with Google.

But does that mean that ALL articles suffered or will continue to suffer?

No. There are still articles that are ranking very high in the serps.

I come across EZ articles on the first page of Google all the time.

As for my own articles which I submitted in the past, I never really targeted keywords that would get me high ranks for high volume search terms.

Instead, I would go for keywords that targeted what people want to know (but that’s a topic for another blog post ), so I can’t really say how my rankings were affected. I do know that they are still indexed and getting traffic so I’m not worried.

For the articles that I’ve been submitting lately, I am not trying to rank the actual article. Instead, I’m using the articles primarily as a way to generate backlinks to my money site. They still get hits and click-throughs so that’s an added bonus.

Reasons Why Articles Got Hammered

I believe that the reason why articles got penalized where simply because they were of poor quality.

They were poorly written, short  length, scraped, spammy, stuffed with keywords, submitted to thousands of directories and overall just junk

So it’s clear that Google is catching up with the marketers who publish junk all over the internet.

This is awesome news for marketers who take a bit of extra time and effort to make their articles good quality.

I admit that article marketing was never an easy job. You just can’t automate article writing and submission and get the quality that directories and Google expect.

And even though some marketers tried to automate it, look where that got them.

How To Succeed Wth Article Marketing Now?

You just can’t take short cuts with article marketing anymore.

You can’t get away with paying $3 an article for a 300 word article written in bad English by a person who has zero passion or interest in the topic.

You can’t get away wth autoblogs.

You can’t get away with stuffing keywords into your artices.

You can’t get  way with blasting your article to hundreds of article directories.

What you CAN get away with is continuing to write quality articles.

Write a unique article for every submission at Ezinearticles. Make sure it follows their new submission guidelines and it gets approved. EA is making a come back. It never rally went away, just the crap articles that used to get traffic on there did.

Then after if gets approved at EA, submit it to a handful of other quality article directories. You can re-write them or spin them with a good article spinner before you submit them again, but you don’t need to blast them to hundreds of directories.

The focus in on quality. Quality content. Quality links.

Quantity is still important but it’s only quantity of quality that will help you, not quantity of crap.

I don’t believe that article marketing is dead or will ever really die…. only the people trying to outsmart the Search engines and take shortcuts that anyone can clearly see as spammy will die. They’ll see that article marketing requires actual work and that will be the end of them.

They might find some other new way to sneak around Google, but it’s only a matter of time before they catch on.

Quality content is king.

Stuart StirlingStu Sensei

p.s. Even though traffic/rankings for articles maybe down at the moment, they are still a great source of backlinks. That’s the other powerful “prong” that article marketing is leveraged for. But if your article is good quality and you’ve done your keyword research, you will get traffic too 🙂 What do you think?

Why Your Articles Aren’t Making You Sales

Article marketing is one of the best ways to get free targeted traffic from the search engines.

It’s one of the very few marketing methods that works for nearly every niche you can imagine.

You may already know that article marketing can drive traffic and sales but have you been seeing traffic and sales from your article marketing?

Most people don’t, and here are some questions you can ask yourself to find out where you’re going wrong.

1. First, start at the beginning. What product(s) are you trying to sell?

Are they a solution for a desperate buyer market? Desperate buyers are the best type to go for. Finally, do they convert?

2. Next, look at the keywords you are targeting with your articles, web pages etc.

Are they ‘buyer’ keywords? There are different levels a buyer gos through until he/she buys.

Are you targeting the buyer at the precise moment they are going to buy? Or are they still researching a solution.

e.g. “how to lose weight” VS. “discount weight loss pills” – see the difference?

Are they low competition but have a decent search volume?

Even if they have high competition, you can still get up there on Google, but you need to get more backlinks and give it time.

Those are the two most important things to get right when doing article marketing. 90% of your success swings on them.

All that’s left is to make sure the offer you’re sending them to converts! But get these two things right first and your traffic will be ‘buying’ traffic.

Bonus Tip: Also remember that you don’t need a lot of articles and a lot of traffic to make sales. If you get the keywords right and the product/offer right, you can get sales from just a few clicks a day in one article.

To your success,
Stu “Sensei” Stirling

p.s. Have you had any success with article marketing? Share your story here. If there is anything else you want to know about article marketing, please ask!