I guess another title for the article could be “The truth about MLM”.
If you’re reading this, then you’re probably in a MLM or thinking about getting in one.. maybe just interested in making money and looking for options. An ‘MLM business opportunity’ looks like a good way to go, but is it? Do you have what it takes to succeed?
The typical MLM biz opp looks like the ultimate way to get started online. Attractive compensation plans, people already making crazy money riving sports cars and living in mansions. It appears easy to earn big bucks, so it’s no wonder that a lot of beginners jump at the chance to earn passive income
But the truth about MLM (and actually all business) is that it takes a lot of work behind the scenes to become successful.
Successful network marketers only show you the good stuff – the results, the big checks they get on stage, the vacations they take, the cars they (probably hardly ever) drive. What they don’t show you is the hard, long working hours they put in to grow their business.
Do you have what it takes to be a successful MLMer?
The way you earn in MLM is to recruit people into your team, and buy the products through your referral link.
It’s funny how some people get into a MLM and think they will start earning without doing anything. They think that just paying the monthly membership fee to run their business is going to make them rich.
Nah-ahh – sorry but just paying the monthly fee won’t make you rich. You still have to recruit! You still have to advertise, get traffic and sell the business!
So if you’re thinking of getting into MLM and exptecting a golden path all the way to the bank, you’ll be extremely disappointed.
Understand that being in a MLM is not a cushy ride where people magically sign up under you while you’re sipping latte’s and cocktails on the beach. To be a top MLM networker, you have to promote, promote, promote.
Another myth is that if your sponsor will do all the work for you. I know some sponsors get you in by promising they’ll recruit and build your downline for you. Don’t fall for that one. It’s the oldest trick in the MLM book.
A little about my experience in MLM
I’m in a couple of ‘biz opps’ (MLMs) Empower Network and Pure Leverage – and I’ve seen a fair bit of success with them. I’ve already earned thousands of dollars in each business and keep earning passive income through them.
My results don’t come automatically though, and not without a lot of perseverance. I do have a lot of experience with internet marketing, and in particular the “make money online” niche so I know how to get traffic and how to convert traffic.
Those are actually the keys right there. Getting traffic and converting it. That’s the formula for any internet business, MLM or not.
A couple of big things I help me recruit are my own downline builder websites. I made a (actually two – 30Minutelist.com and Viralbuilder.com ) unique system which I promote that automatically promote my MLMs for me.
The great thing is that my members can use my systems too to promote and build their business (power of duplication).
Creating these unique systems gives me an edge… it’s how I can position myself as a leader, a professional marketer and automate the promotion of my MLMs.
This is a pretty advanced and long way to go about it – but my hard work is paying off.
So does this mean you have to go out and create your own unique sites too?
Well, if you want to compete with the big boys – yes I highly recommend it! You will get an edge over the competition.
You need to set up and promote something unique that brands you, and positions you as an expert and leader.
Otherwise you’re just another username promoting the same squeeze page and banners that your MLM provides you and the thousands of other marketers trying to sell the same thing.
It doesn’t have to be a full blown downline builder like I’ve set up, but they do work wonderfully.
If you just want something simple but still a site that is unique, I recommend the bare minimum you do is set up a unique squeeze page and blog on your own domain name that promotes you and lets you have your own voice to share your tips, thoughts and sell your business.
The fail rate in MLM is staggering.. I don’t know the exact figures but I would guess that maybe 99 out of 100 will never make a dime in one. That’s because the 99 are all doing the same thing. Which is usually nothing or making a weak effort to promote using the same old websites that don’t do a good job of selling or branding you.
The ones making the money in MLM, and they do exist, are the ones stepping above the crowd and doing something that gets people to stop and take notice. That’s what it takes to succeed in MLM. Can you do it? You can if you decide to do it.
It will be a little uncomfortable. You will have to step outside of your comfort zone but you will be among the ones making money. The magic happens when you step outside of you comfort zone.
What are you doing today to step outside of your comfort zone and aim higher?